OpenAI Launches Its Own App Store Inside ChatGPT — A Big Challenge to Apple and Google

OpenAI Turns ChatGPT Into a New App Platform

OpenAI, the creator of ChatGPT, has made a major move that could shake up the mobile app industry. The company has announced a new ChatGPT App Store, built directly inside its chatbot platform.

This means users can now access and use different apps within ChatGPT by simply chatting with them — no need to download apps from Apple’s App Store or Google Play.

According to reports from Business Insider, OpenAI revealed this update during its DevDay event, calling it the start of a new era of interactive and personalized apps.


A Conversational Way to Use Apps

OpenAI CEO Sam Altman described the new experience as “a new generation of apps that are interactive, adaptive, and personalized — that you can chat with.”

Instead of opening multiple apps, users will be able to talk to ChatGPT to get things done — such as:

  • Creating a playlist using Spotify
  • Searching for homes on Zillow
  • Making travel bookings
  • Shopping online

ChatGPT will also help users connect apps securely and control what data they share, making it a more private and user-friendly experience compared to traditional apps.


OpenAI App Store for Developers

To power this new platform, OpenAI has also launched an SDK (Software Development Kit) for developers.

This will let developers build and submit their own apps directly for ChatGPT. OpenAI said that app submissions will open later this year, and developers will have new ways to monetize their apps through a built-in commerce system — allowing users to make purchases inside ChatGPT itself.


App Directory and Featured Listings

OpenAI is also introducing an App Directory to help users explore and discover new apps easily.

However, only apps that meet high standards of design, functionality, and performance will be featured — ensuring a better experience for users.


What It Means for Users and the Tech Industry

With more than 800 million weekly users, ChatGPT is no longer just a chatbot — it’s becoming a complete digital hub.

This move puts OpenAI in direct competition with Apple’s App Store and Google Play Store, offering a smarter, conversational way to use apps.

If this idea succeeds, it could change how people find, use, and interact with digital services forever.


Final Thoughts

OpenAI’s new app ecosystem inside ChatGPT is a bold and innovative step. It promises to make technology more human, more connected, and easier to use — simply by talking to it.

For users, it’s a new way to experience apps.
For developers, it’s a new opportunity to reach millions — through conversation.

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